SETTING A NEW STANDARD: FORBES TRAVEL GUIDE ENDORSES FOUR HUNDRED
Contributor - Tony Shepherd | Chief Executive Officer • 6/17/25
I am pleased to share that Four Hundred has been officially endorsed by Forbes Travel Guide; an honor extended to just 53 travel firms worldwide. This recognition places us among a select group of agencies acknowledged not only for excellence in service, but for our deep relationships within the luxury hospitality industry.
What makes this endorsement especially meaningful is the tangible impact it has on our member experiences. When we book a Forbes Travel Guide rated property on your behalf, your reservation is automatically elevated. The general manager personally receives and acknowledges each booking; not with a generic confirmation, but with a direct, thoughtful note to our team, expressing interest in your arrival and a commitment to making your stay exceptional. This kind of attention ensures that your presence is known at the highest level within the hotel and that every effort is made to deliver a truly standout experience.
It’s a level of care that reflects the trust you place in us, and now, one that’s recognized by one of the most respected names in luxury travel. We look forward to continuing to open the right doors and creating unforgettable moments, with even greater access and visibility than ever before.
For more information, please see a recent press release.

A Message from Tony Shepherd, Chief Executive Officer